Source transparency: This Digest item is based primarily on reporting from Wizards of the Coast. TMF summarizes and interprets the news; original reporting remains credited and linked.
Secret Lair plans to repeat the 24-hour limited order window it tested with Secret Lair Commander Deck: Hatsune Miku. Director Matthew Hodgins says the experiment achieved its main goal: every customer who ordered during the window will receive a deck.
The model combines an initial print run with a commitment to fulfill every order placed before the 24-hour deadline. Secret Lair will use the same structure for its next Commander deck, Odds and Ends, with exact timing to be announced later.
The test did not eliminate every problem. High traffic forced the storefront to throttle its queue for a little over 20 minutes as orders moved into backorder. Some customers in that group may wait until next year for fulfillment. Secret Lair is also working on order-confirmation emails, tracking links and clearer shipping information after problems with new North American carriers and rates.
Hodgins said a dedicated storefront for these playable, ready-to-use releases remains under consideration. The success of the Hatsune Miku sale made that idea more likely, and the Odds and Ends window will provide another round of data.
This is a meaningful change for buyers because it trades the risk of an immediate sellout for a potentially long backorder. Ordering within the window secures a copy, but delivery timing can differ sharply between the initial allocation and later production.
The guaranteed-order experiment applies to the announced Commander deck windows. It should not be treated as a general promise for every Secret Lair or Chaos Vault release.
The model combines an initial print run with a commitment to fulfill every order placed before the 24-hour deadline. Secret Lair will use the same structure for its next Commander deck, Odds and Ends, with exact timing to be announced later.
The test did not eliminate every problem. High traffic forced the storefront to throttle its queue for a little over 20 minutes as orders moved into backorder. Some customers in that group may wait until next year for fulfillment. Secret Lair is also working on order-confirmation emails, tracking links and clearer shipping information after problems with new North American carriers and rates.
Hodgins said a dedicated storefront for these playable, ready-to-use releases remains under consideration. The success of the Hatsune Miku sale made that idea more likely, and the Odds and Ends window will provide another round of data.
This is a meaningful change for buyers because it trades the risk of an immediate sellout for a potentially long backorder. Ordering within the window secures a copy, but delivery timing can differ sharply between the initial allocation and later production.
The guaranteed-order experiment applies to the announced Commander deck windows. It should not be treated as a general promise for every Secret Lair or Chaos Vault release.
Original source: Checking Back In with Secret Lair ↗Wizards of the Coast